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Omar Faruk
Jul 17, 2022
In Welcome to the Forum
Personalized content section Adidas sauce Example: Virgin Holidays January is a very important time for travel service providers. Many consumers want to escape the long nights and colds and go somewhere nice and warm. In fact, for Virgin Holidays, January sales account for almost one-third of total revenue. However, uncertainty about Brexit has led many British to postpone travel planning. As a result, Virgin Holidays ghost mannequin effect realized that email marketing needed a new approach and that sales needed to be avoided. They used personalization to come up with better offers for prospects and customers. We used dynamic content to ensure that all prospects or customers receive emails tailored to the personal tastes of their travel destination. By using AI, we also devised some convincing subjects that are most likely to resonate with viewers, and refined their own transmission time. As a result of this approach, the number of opened emails from the previous year increased by 70% and the number of clicks increased by 65%. And that's not all. As a result of this personalized email campaign, revenue increased 49% year-over-year. 3)
January Sales Account Ghost Mannequin Effect content media
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Omar Faruk

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